Success Story

Usually, a success stories usually consist of the following section, and roughly in the following order:

The Challenge

Lack of awareness in artisans regarding the Entrepreneurship Development Programme (EDP),Lack of access to or knowledge about available resources , Communication problems due to hill area, raw materials unavailability, lack of technology, Lack of traditional skills, poor monthly income. Lack of design, innovation and technology up gradation, production process Highly fragmented industry Unstructured and individualized production systems, Lack of capitalization and low investment, Insufficient market information.

The Solution

Manpower is the primary in-put in the process of production of goods and rendering of services. This is especially true among less developed countries where most of the manufacturing establishments are labor intensive. The Government of India puts a lot of emphasis on its handicraft sector for its proven capacity for enhancing entrepreneurship among the rural poor, empowering rural women, generating income and reducing poverty. It is one of the largest employment sectors in rural and semi-urban areas in the country, according to the Ministry of Textile and Handicrafts in India. The benefits of implementing lean manufacturing are substantial while the cost of not being able to meet customers. Expectations; especially short delivery cycles, are significant. The benefits reported in the case studies are typical. In at least one case, if the improvements had not been made, the company would have ceased to exist. In the other cases market share and market share growth would have been sacrificed in the name of .we have always done it this way and it has worked in the past.. The global economy is changing and becoming much more competitive. Companies must focus on customer requirements, these customers being part of the right now culture.


The existing infrastructure gaps in the handicrafts sector have led to limited scales of production, low levels of productivity, high costs of inputs and services, lack of standardization and quality, an inability to meet the compliances required by the export markets. Therefore inspire of a rich diversity of handicrafts culture in the country, over the years there has been a loss of market share not only in the export markets but also in domestic markets in the face of stiff competition from imported craft goods of better quality and lower price. In view of the above scenario it is proposed to have a more focused approach to infrastructure development in the Handicrafts sector. We focused on adequate provisioning and effective utilization of the infrastructure.